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KELSEY BACKER
Trend Reports
Throughout this class our main goals were to understand and predict trends in the fashion industry. We learned how to analyze various factors such as socio-economic conditions, demographics, media, and fashion influences to determine which trends would be accepted or rejected by consumers.

Look book Kelsey Backer

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Look book Kelsey Backer20

Look book Kelsey Backer
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Styling Project
Through a styling project on Instagram Stories for Claim Clothing, a small local boutique in Ellensburg, WA, I applied the style principles I learned in school to curate fashionable and cohesive outfits, helping the boutique showcase their unique offerings and connect with their audience in a visually engaging way.




Body to Store
Body to Store taught us the theory and practice of merchandise presentation from store windows and displays to merchandising on the body. Below is my presentation of the Spring/Summer line for EverLane.

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Photoshoot Everlane-01
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Sustainability Project
For a class titled, Introduction to the Fashion Industry, a project of ours was to wear the same 5 clothing items in our closet and style them in various ways. Below is the reflection and images of how I styled my 5 textiles for 7 days. This helped us learn about sustainability and utilize the style principles.



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